Arbonne breach of 3,500+ Calif. residents’ PII could test privacy law

The exposure of the PII of more than 3,500 California residents in the database of international multi-level marketing firm Arbonne following a breach on April 23 offers a glimpse into whether the state will enforce its new privacy statute that went into effect in January.

Almost half of a four-page information sheet from Arbonne describing the hack makes multiple references to the California statute, and how the company is adhering to the requirements of Cal. Civ. Code 1798.82 (h)(2).

Arbonne disclosed that on April 23 it discovered a “data table containing limited personal information may have been accessible to [an] unauthorized actor.” The company provided preliminary notification to the impacted 3,527 California individuals, among others not mentioned in the announcement. By May 22, the California residents received additional written details about what happened and how their passwords may have been compromised. Other compromised information included user name and address. 

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